Dont Invest If

Don't invest if value of stocks is not backed by real profits Don't invest in companies claiming/labeled to be/as "the next something" Don't invest in companies with big, awe-inspiring solutions with no substantial claims Don't invest in companies that are on constantly acquiring companies, chances are company doing so, - is lacking knowledge of profitable acquisition, - is loosing money or - paying too much to new businesses Don't invest in companies that only have handful of customers, especially B2B companies aka companies whose 25 to 50% profit comes from single client